Key Highlights
40 percent
reduction in turnaround time
1 percent
defect rate; high-quality standards
30 percent
increase in productivity
Overview
Client: A leading provider of online gaming software and content with a strong presence in Asia
Market: Asia
Industry: Gaming
Challenges
The client, a leader in the online gaming industry, needed rapid, high-quality game development to meet the growing demands of the Asian market.
Required a partner capable of delivering at least one unique, high-quality slot game monthly within strict timelines.
Solution
Zensar's Gaming team leveraged advanced gen AI capabilities, combined with in-depth knowledge in gaming and slot-specific development.
Streamlined the game development process significantly with an innovative approach integrating gen AI-driven engineering, engagement, and experience models.
Imapct
Successfully delivered one high-quality slot game per month.
Decreased game development cycle by 40 percent, enabling faster market launches.
Maintained a defect rate of less than 1 percent, meeting stringent quality standards.
Increased overall productivity by 30 percent through gen AI-driven efficiencies.